Popular Braze use cases
Create and update users
Automatically create user records in real time in Braze
Use existing data to trigger email, SMS, mobile, and personalization campaigns based on user actions.
Automate user journeys
Automatically enroll users in journeys based on behaviors and user traits.
Braze is an industry-leading customer engagement platform. It allows you to better understand your customers' in-app behavior and use the insights to improve your overall app experience, and increase engagement with them. With RudderStack's SDK for mobile and web platforms, you can send your in-app event data to Braze directly for contextual analysis.