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Popular Drift use cases

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Create and update customers
Create and update customers in Drift in real time.
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Track customer behavior
Send key user actions to Drift to give the customer success team context for support tickets.
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Assign users to groups
Automatically assign new users to existing groups, companies or accounts in Drift.

Use the JavaScript SDK with other popular destinations

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Use the JavaScript website to send real-time data to Google Analytics
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Easily send event stream and batch data to Amazon S3 from your JavaScript website
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Automatically send data from your JavaScript website to any destination that supports Webhooks
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Send product data from your JavaScript website to Amplitude in a few clicks.
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About Drift
Drift is a popular revenue acceleration platform that combines Conversational Marketing and Conversational Sales. It helps the marketing, sales, and customer success teams to personalize engagement, accelerate closing, and generate higher revenue. Drift offers various interesting features, including live chat with your target accounts in real-time, save replies to common questions, and much more.