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Popular Facebook App Events use cases

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Easily send conversions
Send existing events to Facebook App Events as conversions with no additional code.
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Track client and server-side
Manage client-side and server-side conversions for Facebook App Events with a few clicks.
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Easily send audience data
Send custom audiences from your warehouse to Facebook App Events.

Use the Amazon Redshift source with other popular destinations

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Use the Amazon Redshift data warehouse to send real-time data to Google Analytics
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Easily send event stream and batch data to Amazon S3 from your Amazon Redshift data warehouse
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Automatically send data from your Amazon Redshift data warehouse to any destination that supports Webhooks
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Send product data from your Amazon Redshift data warehouse to Amplitude in a few clicks.
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About Facebook App Events
Facebook App Events is Facebook's event tracking functionality. It lets you track events via your app or web page, including user activities such as app installation, purchases, etc. This information is sent to Facebook for analytics and ad targeting, optimization, and measurement.