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Popular Nielsen DCR use cases

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Send real-time data
Send real-time data from multiple sources to Nielsen DCR.
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Easily send user data
Automatically send user information to Nielsen DCR.
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Easily flag conversions
Automatically tag existing events as conversions in Nielsen DCR.

Use the AMP Analytics SDK with other popular destinations

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Use the AMP pages to send real-time data to Google Analytics
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Easily send event stream and batch data to Amazon S3 from your AMP pages
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Automatically send data from your AMP pages to any destination that supports Webhooks
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Send product data from your AMP pages to Amplitude in a few clicks.
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About Nielsen DCR
Digital Content Ratings (DCR) offers a comprehensive measurement of digital content consumption across all major devices and platforms. Media sellers can use DCR to reduce ad wastage and drive revenue growth by effectively monetizing inventory across platforms for content with ads that do not match linear television ads and content with no ads at all.