Popular Optimizely use cases
Skip the custom integration and send existing data feeds to Optimizely
Easily send user data
Automatically send user data to Optimizely without custom code.
Easily send experiment data
Automatically send experiment and variation details to Optimizely without custom code.
Optimizely Web is a web experimentation platform that allows you test and experiment new features on your website across any channel or device. It is typically used by marketing teams and product managers to learn more about the customers' product journey, and test new features to boost conversion rates and overall customer engagement.