RudderStack vs Snowplow

RudderStack is a composable, open-source alternative to Snowplow. See how each tool stacks up with data sources, pricing, features, and more. Request a demo to talk to our team and we'll help identify the right CDP for your use case.

About RudderStack

Real-time event streaming to cloud data warehouses and downstream destinations. Reverse ETL for activation from the cloud data warehouse.

About Snowplow

Snowplow is a behavioral data platform that enables companies to collect first-party data and send it to cloud data warehouses / data lakes

Features

RudderStack

Snowplow

Focus

Data ingestion into your cloud data warehouse / data lake; dbt models to build audiences in your warehouse, reverse ETL to activate data in third-party

Data ingestion into your cloud data warehouse

Pricing

Event-based

Event volume & SLA

SDK Sources

15+

20+

Warehouse Destinations

All major cloud data warehouse and data lakes

All major cloud data warehouses

Cloud Destinations

180+

-

Real-time Streaming

No; Event forwarding requires GTM Server Side

Real-time Cloud Destinations

-

Real-time Event Transformations

RudderStack's JS and Python transformations enable you to transform event payloads in flight

Partially; Snowplow enrichments offer out-of-the-box enrichments (e.g., removing PII) that cannot be customized

Custom Sources

Yes; Webhooks enable you to collect data from any source

Yes via Snowplow webhooks

Custom Destinations

Yes; Webhooks enable you to send data to any destination

No

Warehouse Sync-times

Up to every 30 minutes

BigQuery: 15 mins; RedShift/Snowflake: 30 mins

Stores Copies of Your Data

No

No

Vendor Lock-in

No

No

Security Certifications

SOC 2, HIPAA, GDPR

None; Snowplow is self-hosted

Deployment Options

Cloud, VPC, and Open Source

Open Source and VPC