Real-time event streaming
Collect, transform, and deliver customer data everywhere it's needed while maintaining full ownership and control
Automate integration
Capture and route standardized events downstream with managed pipelines and focus on higher-value work.
Build data trust
Enforce data quality and compliance at capture so every team can mobilize data with confidence.
Enable data everywhere
Deliver activation-ready data to all the tools your business uses to understand customers and drive growth.
Seamless connectivity with full control
First-party event data contains the actionable insights you need to drive smarter decisions and better experiences. RudderStack’s cloud-native customer data infrastructure puts you in command of your first-party data without storing a copy.
Key features
Boost productivity, increase time to value, and support advanced use cases with engineering friendly features.
High performance SDKs
Capture event data from web, apps, and devices with 16+ SDKs
User identification
Track anonymous and known users automatically across platforms
Standardized schemas
Collect clean data with standardized schemas and API specs
Customizable integrations
Connect to any API using our HTTP API or webhook integrations
Cookieless tracking
Gather valuable insights while adhering to stringent privacy regulations
Data cloud-native architecture
Reduce your security footprint because RudderStack doesn’t store your data
Data collection
Capture the full customer journey
Collect data from every customer touchpoint with a single API and standardized schemas to ensure consistency downstream.
Web
Collect click stream data from your web app or marketing website using our high-performance JavaScript SDK with built-in cookieless tracking and consent management.
Mobile
Track key mobile engagement with our Android, iOS, and Flutter SDKs. Standard mobile lifecycle events are collected out of the box.
Server-side
Complement client-side tracking by sending events from your backend with server-side SDKs or webhooks for events like signups, feature usage, purchases, and more.
Cloud
Ingest real-time event data from marketing automation systems, email services, SMS tools, and other business SaaS platforms.
Data delivery
Fuel better experiences and smarter decisions
Rely on 200+ pre-built integrations to deliver customer signals to every business tool in real time, centralize events in your data cloud, and pipe standardized events into Kafka.
Data transformation
Transform events in real time
Modify data in flight with Javascript or Python to enrich events, fix bad data, mask PII, and more. Start with one of 19 templates or create your own transformation from scratch.
Data governance
Enforce quality and compliance at the source
Streamline your data governance workflows to boost productivity, increase data trust, and simplify InfoSec approvals.
Data quality toolkit
Collaborate on event definitions, create tracking plans, and fix bad data before it gets downstream.
Data compliance toolkit
Automate and continuously manage consent, collection, storage, and deletion to meet global privacy regulations.
“RudderStack saves us engineering time and allows our downstream teams to work and iterate faster. We’re excited about using RudderStack to realize our event-driven architecture vision.”
Brett Trani
Director of Analytics at Joybird
93%
Data integration time savings
Start delivering business value faster
Implement RudderStack and start driving measurable business results in less than 90 days.
