Mobile app tracking

Effective Mobile Attribution and Measurement Using Adjust and RudderStack

RudderStack allows you to track and send event data from your mobile devices to Adjust securely for effective measurement and analytics. Depending on your platform of integration – be it Android, iOS, or Unity – you can use the appropriate mobile SDK to configure and add Adjust to your project easily.

By adding Adjust as a destination in RudderStack, you can:

  • Track and send your user event data to Adjust in real-time, from the mobile platform of your choice
  • Get insights on user sessions, activities, and other valuable KPIs to aid your decision-making
  • Work with a predefined list of custom events as specified by Adjust
  • Aid effective mobile attribution, performance measurement, and in-app analytics

Adjust

Adjust is a popular mobile attribution and deep-linking platform that makes mobile marketing simple. It allows you to better understand your users through attribution, giving you a detailed insight into their product journey and overall experience. With a particular focus on fraud prevention and data security, Adjust also offers state-of-the-art app analytics capabilities to drive your project strategy and optimize your customers’ experience.

Adjust allows you to:

  • Measure and drive your mobile app’s performance
  • Get a 360-degree view of your customers and their in-app experience 
  • Identify the trends on how users engage with your app
  • Perform in-depth analysis to drive and optimize your mobile marketing strategy
  • Detect and prevent fraud with efficient ad fraud detection capabilities
  • Identify and set relevant audience groups, and target your ads accordingly

Adjust’s tracker dashboard gives you a comprehensive overview of the key performance metrics for all your campaigns

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Use our step-by-step guide to send your event data from RudderStack to Adjust.

Similar Destinations

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Branch

Kochava