Ortto | RudderStack Open-Source Customer Data Platform

Ortto (Autopilot)

Connect Ortto (Autopilot) and send data to Ortto (Autopilot) with Rudderstack.

CategoryMarketingType

Destination

Overview

Once you add Ortto as a destination on the RudderStack CDP dashboard, RudderStack automatically collects your event data across various sources and routes them reliably to Ortto in a format that it expects. With RudderStack, you can also track the status of the live events that are being sent to Autopilot through the Live Events tab on the dashboard.

By adding Ortto support for RudderStack, you can:

Track, collect, and route data across various sources reliably to Ortto
Ensure that the format of the event data is as per Ortto’s requirements
Capture all the user actions along with their associated properties seamlessly
Skip all the custom coding to connect to various data sources, and avoid multiple configurations

Ortto is a popular marketing automation platform that allows you to track and capture new leads and create detailed customer journeys. With Ortto, you can connect with your existing customers by sending them personalized messages, and surveys to improve your product design. Ortto allows you to boost your customer retention rate, and automate repetitive tasks with ease.

FAQs

What is Ortto used for?

Ortto is a ecommerce automation tool that enables marketing and customer-focused teams to build better customer experiences.

Is it hard to set up Ortto?

Difficulty can vary based on your existing technology and the complexity of your processes. Many users choose to simplify implementation by sending data through secure ecommerce automation integration tools like RudderStack.

How much does it cost to integrate Ortto with RudderStack?

Pricing for Ortto can vary depending on your use case and data volume. RudderStack offers transparent, volume-based event pricing. See RudderStack's pricing.

What’s the difference between CRM and Marketing Automation Platform like Ortto?

The key difference between CRM platforms and marketing automation platforms is the domain they target. A CRM platform is mainly focused on boosting sales, and managing all the interactions and prospective leads as well as customers of your company. On the other hand, a marketing automation platform such as Ortto is focused on optimizing the marketing tasks of a business, mainly streamlining, automating, and measuring marketing tasks and workflows.

Does Ortto integrate with Zapier?

Yes, you can integrate Zapier with Ortto, and instantly connect Ortto with over 2000 apps to automate your marketing workflow and boost your overall productivity. Some of these apps include Mailchimp, Shopify, Google Sheets, Pipedrive, and more.

Who uses Ortto?

Over 3500 companies use Ortto currently. Some of the popular ones include Microsoft, Atlassian, Patreon, as well as many eCommerce and SaaS platforms.

What are Ortto Journeys?

In Ortto, journeys refer to the path or the workflow that your contact or lead flows through. These journeys consist of triggers, actions, and conditions. Triggers depict the start of a customer or a lead’s product journey. Actions correspond to the actions of the customer, such as page viewed or email sent. Conditions check whether the contact meets specific criteria.