Feeling stuck with Segment? Say 👋 to RudderStack.
Integrate Webhook with Mailchimp
Don't go through the pain of direct integration. RudderStack’s Webhook integration makes it easy to send data from Webhook to Mailchimp and all of your other cloud tools.
Easy Webhook to Mailchimp integration with RudderStack
RudderStack’s open source Webhook integration allows you to integrate RudderStack with your Webhook to track event data and automatically send it to Mailchimp. With the RudderStack Webhook integration, you do not have to worry about having to learn, test, implement or deal with changes in a new API and multiple endpoints every time someone asks for a new integration.
Popular ways to use Mailchimp and RudderStack
Send data anywhere
Automatically send data to any destination that supports webhooks
Customize event payloads
Easily modify payloads to meet the requirements of multiple webhook destinations
Ingest from any webhook
Automatically ingest data from any source that supports webhooks
Frequently Asked Questions
About Mailchimp
Mailchimp is a popular email marketing automation platform used worldwide by thousands of businesses. Built specially for eCommerce and retail, Mailchimp allows you to build your audience and send them personalized campaign and marketing messages through web or mobile.
Instrumenting Mailchimp directly in your python / django app can create annoying dependencies (like import mailchimp) and additional python scripts and client libraries that you have to manage long-term and that’s assuming there aren’t changes to the Mailchimp marketing API, which is highly likely. In addition to creating new subscribers, you’ll inevitably need to send events when people unsubscribe, handle abuse_reports, pull email campaign data and figure out how to deal with annoying character limits of mailchimp.com’s merge_fields. Managing that kind of direct integration can make a manual CSV upload sound nice.
RudderStack makes the implementation process extremely simple: when you run the RudderStack Python SDK, we send all of the relevant data directly to Mailchimp in JSON format. All you need to do is authenticate your Mailchimp account in RudderStack and you’ll be easily creating list_members and sending Mailchimp emails based on rich data.
About Webhook
Webhooks allow you to send the events generated via the RudderStack SDK to your own backend. It is useful in cases where you want to apply some custom logic on the event payload before sending it to your preferred destination platforms.
Once webhooks are enabled as a destination in your dashboard, RudderStack forwards the SDK events to your configured webhook endpoint.
