Feeling stuck with Segment? Say 👋 to RudderStack.
Integrate Ortto (Source) with Nielsen DCR
Don't go through the pain of direct integration. RudderStack’s Ortto (Source) integration makes it easy to send data from Ortto (Source) to Nielsen DCR and all of your other cloud tools.
Easy Ortto (Source) to Nielsen DCR integration with RudderStack
RudderStack’s open source Ortto (Source) integration allows you to integrate RudderStack with your Ortto (Source) to track event data and automatically send it to Nielsen DCR. With the RudderStack Ortto (Source) integration, you do not have to worry about having to learn, test, implement or deal with changes in a new API and multiple endpoints every time someone asks for a new integration.
Available via webhook
Send event data to Nielsen DCR by enabling webhooks in your RudderStack dashboard, then using our Transformations feature to shape the payload for the Nielsen DCR API. Once enabled, RudderStack will forward events to Nielsen DCR (note, this requires leveraging cloud API endpoints for Nielsen DCR ).
Popular ways to use Nielsen DCR and RudderStack
Query marketing data
Import analytics-ready marketing data into your warehouse. Select the data points you need and sync with the click of a button.
Break down marketing data silos
Combine all of your marketing data to build a full understanding of the effectiveness of your campaigns.
Build more effective campaigns
Understand which content is valuable to which segments and build higher-performing marketing campaigns.
Frequently Asked Questions
About Nielsen DCR
Digital Content Ratings (DCR) offers a comprehensive measurement of digital content consumption across all major devices and platforms. Media sellers can use DCR to reduce ad wastage and drive revenue growth by effectively monetizing inventory across platforms for content with ads that do not match linear television ads and content with no ads at all.
About Ortto (Source)
Ortto (formerly Autopilot) is a leading marketing automation tool that allows you to track and automate your customers’ entire product journey. Ortto allows you to boost your customer retention rate, and automate repetitive tasks with ease. With Ortto, you can track and capture new leads from your website, mobile apps, or blogs. Once you get these leads, you can use Ortto’s personalized and interactive messaging features to engage with them and convert them to your customers. Ortto also allows you to automate important marketing tasks such as creating and assigning new leads, appointment booking tasks, following up with the leads, and more.
