What you can do with VWO
Modify existing product pages or create multiple variations of these pages, and measure the impact of these changes
Integrate visually appealing widgets and forms to your website to attract visitor and customer attention
Run A/B tests, multivariate tests, and split URL tests to test various features without having to write a single line of code
Segment audiences and run specific tests based on their behavior
Analyze your test results to find hidden, meaningful insights to improve your product strategy
Implement asynchronous loading of pages to reduce the page load time
By integrating VWO with RudderStack, you can skip this manual process and get started with your experiments.
How to set up the VWO Integration
It’s very easy! Use our step-by-step guide to set up VWO as a destination in RudderStack, and get started in no time at all.
Test Your Event Data Using RudderStack and Visual Website Optimizer
You can integrate RudderStack with the VWO (beta) library and enable it to run asynchronously through just a single line of code. When integrated with VWO, RudderStack allows you to send test events along with the experiment and variation details as properties. In this way, you can get all the data from your experiments and send it to the desired integrations and use it for analytics or implement marketing automation.
By Adding Visual Website Optimizer Support for RudderStack, you can:
- Asynchronously load the VWO library without the need for any additional plugin or extensive code
- Send custom events that record your eCommerce transactions to VWO for analytics
- Forward complete details of the experiment and the variations to VWO as associated properties of the events
- Use them downstream to track revenue goals and improve marketing automation
Crate and Barrel
Head of Engineering at Loveholidays
Head of Data Engineering at Mattermost
Data Engineer at Pachyderm
Crate and Barrel