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Exploring Options for GA4 Cloud Measurement

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Webinar Details

Are you struggling with how best to implement GA4 as part of your modern analytics stack? Join us for this session with BlastX, a digital experience optimization partner, to learn how you can best navigate this uncertain landscape. We’ll cover some differences between Universal Analytics and GA4, particularly with regards to server-side support, and discuss several implementation options and their associated pros and cons.

We'll also cover:

  • Reviewing a spectrum of server-side, client-side, and hybrid deployment options
  • Determining what deployment method for GA4 is best for your organization
  • Discussing the advantages of event based analytics and the nuances of GA4
  • General comparison of Universal Analytics and GA4