Why You Don’t Want a CDP Made for Marketers
Published:
February 5, 2021
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Event streaming allows businesses to efficiently collect and process large amounts of data in real time. It is a technique that captures and processes data as it is generated, enabling businesses to analyze data in real time
RudderStack: The essential customer data infrastructure
Learn how RudderStack's customer data infrastructure helps teams collect, govern, transform, and deliver real-time customer data across their stack—without the complexity of legacy CDPs.
Scaling data products starts with fixing the foundation: Five lessons we’ve learned
Most teams don’t have a modeling problem—they have a foundation problem. This post shows how to standardize your pipeline, put one owner in charge, and use observability to scale data products.
