With Rudderstack, integration between Android and Google Analytics 4 is simple. Set up an Android SDK source in RudderStack and start sending app data. You can use this data to track app metrics such as pageview, conversions, in-app purchases, etc. You can also send custom events from the app that you may require for various needs such as analytics data attribution. RudderStack supports custom dimensions, custom metrics, and all GA4 event parameters. You can use the same Andoird SDK to collect events from firebase app.

Pricing of Google Analytics 4 can vary based on the way they charge. Check out our pricing page for more info. Or give us a try for FREE.

Timing can vary based on your tech stack and the complexity of your data needs for Android and Google Analytics 4. Technically, you just need to add the RudderStack Android SDK to your app, complete the SDK initialization and then you’re ready to send the app data.

Absolutely! Google Analytics 4 is fully compatible with Android apps on the Google Play Store. You can integrate it into your Android app and gain valuable insights into user behavior, app performance, and more. Simply follow the integration steps and guidelines provided by Google to get started.

Using Google Analytics 4 for your mobile app offers several benefits:

• Gain valuable insights into user behavior, app performance, and engagement.
• Track key metrics such as active users, session duration, and conversion rates.
• Utilize real-time analytics to monitor app usage and performance.
• Leverage the power of Firebase and its analytics features seamlessly integrated into Google Analytics 4.

Yes, you can track e-commerce activities in your Android app using Google Analytics 4. By setting up enhanced e-commerce tracking, you can monitor transactions, revenue, product performance, and other valuable metrics related to your app's e-commerce activities. Follow the documentation provided by Google to implement and configure e-commerce tracking in your Android app.

Yes, Google Analytics 4 allows you to track user demographics and interests in your Android app. By enabling the appropriate settings and integrating user properties, you can gather valuable insights into the age, gender, and interests of your app's users. Utilize this information to personalize app experiences and improve targeting efforts.

RudderStack offers advantages such as integration with other tools seamlessly bringing all your data stack together. But you can also use Firebase to integrate GA4 as well if you need to to, here’s how integration of Google Analytics 4 into your Android app works with Firebase:

• Install the Firebase SDK by adding it in the build.gradle file in your Android Studio project.
• Initialize the Firebase SDK by adding the necessary dependencies and the google-services.json file to your project.
• In the onCreate method of your main activity, initialize the Google Analytics instance using FirebaseAnalytics.getInstance().
• Set up data streams in the Firebase console to define the events and user properties you want to track.
• Use the tracking ID assigned to your app to send analytics data from your Android app to Google Analytics.
• Make sure to comply with the necessary permissions and guidelines provided by Google Play Services.

This will require prior knowledge of Java or Kotlin for Android App Development as well as knowledge about the Firebase SDK.