Leanplum Integration Marketing Platform

Leanplum

Connect Leanplum and send data to Leanplum with Rudderstack.

CategoryUser Engagement PlatformsType

Destination

Overview

By integrating RudderStack with Leanplum, you can simply bundle the Leanplum SDK and send data to Leanplum in real time. There is no need to set up a dedicated ETL pipeline or install any custom webhooks. You can add Leanplum to your Android/iOS project and send all your event data through the RudderStack SDKs and leverage Leanplum’s features.

By adding Leanplum support for RudderStack, you can:

Bundle the Leanplum SDK with RudderStack to get the best out of Leanplum
Obtain relevant information about the users and their traits such as in-app data, email, and messages and pass it to Leanplum
Send free-flowing event names and their properties without having to modify the event payload
Ensure that the event data is sent to Leanplum in the required format, without having to use any code hooks or define a specific schema

Leanplum is a cross-platform mobile marketing platform. It allows you to send SMS and push notifications to boost customer engagement and boost your business revenue. Leanplum offers the tools and resources you need to better understand your audience and devise strategies to improve engagement and, thereby, user retention. You can build intuitive, contextual marketing campaigns across various platforms to turn your leads into potential customers.

FAQs

What is Leanplum used for?

Leanplum is a multi channel optimization product that enables teams to build engaging experiences across multiple channels.

Is it hard to set up Leanplum?

Difficulty can vary based on the complexity of your tech stack and customer data. Many users choose to simplify implementation by sending data through secure multi channel optimization integration tools like RudderStack.

How much does it cost to integrate Leanplum with RudderStack?

Pricing for Leanplum can vary depending on your use case and data volume. RudderStack offers transparent, volume-based event pricing. See RudderStack's pricing.

What is Leanplum?

Leanplum is a popular customer engagement and cross-channel marketing platform. It also offers advanced analytics and reporting as well as A/B testing capabilities to design successful marketing campaigns and fuel business growth.

Does Leanplum have A/B testing?

Yes, Leanplum has A/B testing capabilities, which allow you to test your messages as well as the product UI across various platforms. Apart from flexible filtering and grouping of test results, this feature also includes customizable confidence intervals to reduce false positives and blind spots.

What is an App-Inbox?

Basically, an App Inbox allows you to store persistent messages within an app. To simplify, it is an email inbox that resides in your app. An App Inbox is different from the regular push notifications or in-app messages, in that they stick around for a while and are not gone once you open them.